Kerbrank tracks where you rank on Google Maps across a grid of streets, checks whether ChatGPT recommends you, and sends a weekly fix list, for one flat price in pounds. Here is how that stacks up against two well-known tools, including where they do more than we do.
Each comparison is taken from the other company's own public pages, dated on the page.
BrightLocal is a broad local SEO suite. Kerbrank does one part of it: weekly Google Maps grids, the ChatGPT check and a fix list. If that's what you use BrightLocal for, it may be all you need. If you rely on its citation, review or audit tools, it probably isn't.
Local Falcon charges a credit for every point on the map and goes up to 21 × 21. Kerbrank charges one flat monthly price, with weekly scans included, on maps up to 15 × 15. Credits suit an occasional scan; a flat price suits the same maps every week.
Weighing up more tools? The best local rank trackers for UK businesses looks at the wider field.
The short version of both comparisons. Each column comes from that company's own public pricing and product pages. Where another tool does more, the row says so.
| Feature | Kerbrank | BrightLocal | Local Falcon |
|---|---|---|---|
| Priced in | Pounds sterling | US dollars | US dollars |
| How map scans are paid for | Included in a flat monthly price | Included in every plan | One credit for every point on the map |
| Largest map | Up to 15 × 15 (225 points) | Up to 15 × 15; larger grids are an add-on | Up to 21 × 21 (441 points) |
| Weekly rescans | Automatic every week, on every plan | Check their plan page | Paid in credits each time |
| AI answers checked | ChatGPT, 8 to 12 questions per business | ChatGPT, Google AI Overviews and AI Mode | ChatGPT, Gemini, Grok and Google's AI answers, in credits |
| A weekly to-do list that checks your fixes | Yes | Not stated | Not stated |
From each company's public pages on 27 September 2026. Prices and features change, so check theirs before you decide. BrightLocal also offers citation building, review management and audits, which Kerbrank doesn't; Local Falcon also tracks Apple Maps.
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